Marketing Emergency Medical Services
ER Texting, Inc., a Miami-based healthcare technology company today announced the launch of its ER Texting services for hospitals nationwide. Using ER Texting, patients can send a text message to a dedicated number (4ER411) and instantly receive a message in return which lists the emergency room wait times for participating hospitals in their area. The innovative application enables patients to find hospitals with short wait times and helps hospitals market efficient emergency rooms and emergency departments.
Rather than spend large amounts of money on traditional advertising for their ER’s/ED’s, hospitals can now utilize this low cost alternative for target specific areas of patients in their marketplace. The system allows hospitals to buy specific zip codes in their market, even on an exclusive basis. This allows them to control their ER/ED marketplace
by providing potential patients with the information they most need in an emergency.
HCA hospitals were the first to try this system in Florida in 2009. The results were so great, that it was quickly implemented across the HCA system nationwide.
Now, ER Texting has this technology available to all hospitals nationwide interested in creating a strong marketing effort for their ER/ED. For more information, log onto ertexting.com.
How to Increase ER Traffic in Your Hospital
Many hospitals around the country are struggling with the same issues: It’s fiercely competitive, we know people want better service, we know it feeds the rest of the hospital. But what can you do?
Here’s one suggestion: implement live ER wait times available to potential patients via text message. That’s right. The system is fairly new, but is gaining in strength and popularity due to its low cost and incredible returns. Some hospitals have seen increases of over 25% in their ER traffic.
HCA was the first to try it in South Florida in 2009 and the results were startling. So startling, in fact, that they went from trying it out in 6 hospitals to implementing it in over 200 hospitals in just a few months.
But now the best part is competition: ERTexting is offering a low-cost live ER wait time platform to hospitals nationwide. And the pricing is tiered to the size of the hospital’s market as well as multiple hospital groups. They even have marketing co-op programs for hospital groups that qualify.
The system, known as “4ER411” is available anywhere in the United States and boasts an ease of use for the patient end-user. The patient simply texts their zip code to “4ER411” on their cell phone and they instantly receive the ER wait times for participating hospitals in the area. Simple. Effective. And a lot less
expensive than advertising ER services on traditional media.
Find out more online at ERTexting.com
Hospitals Want to Compete With HCA Hospitals’ ER Texting…But How?
For many hospitals these days, it’s all too familiar scenario, you have an HCA
or several HCA hospitals in your marketplace and they have their “23000”
ER wait times patient text system in place. And it works great for their ER,
generating tons of ER traffic. How does your ER compete with that?
Well, now it’s easy. Enter “4ER411”, the latest in texting platforms,
brought to you by ERTexting Inc., the same Miami company whose
executives developed the “23000” system for HCA. Except this is
the better mousetrap. While the “23000” system works fine, it is a
shared text code, so it requires the extra step of sending “ER” to the
number first, waiting for a prompt and then entering the patient’s
zip code. “4ER411” works on a simplified platform, where the patient
simply texts their zip code to “4ER411” and they receive the live wait
times for participating hospitals in that zip code. No extra steps during
an actual emergency, so the positive patient experience begins even before
they get to your door.
So yes, now you can not only compete with the HCA hospitals in your area,
but beat them at their own ER text game, with ERTexting.
Just go to their site and find out all about it.
How Effective is it to Text for Local ER Wait Times?
The buzz on using SMS text messages to receive local ER wait times has hit many states around the US. Billboards all over south Florida show just how big the market has grown for hospitals in advertising their ER wait times. Hospital ER wait times are being displayed on billboard adds all over US-1. The billboards are being updated every 30 seconds to show an accurate prediction of how long someone will have to wait when they pay a visit to their hospital ER rooms.
One hospital reportedly saw a 25% increase in hospital visits after putting up the billboard. Hospitals are competing with each other for more ER visitors. People have more options in today’s growing market than ever before. The reasons why patients choose which hospitals to visit in an emergency varies – depending on physicians, distance, or wait times. By advertising your wait time on a billboard, hospitals are putting themselves in the forefront of patient options. This new texting platform for hospitals definitely shows the times are changing due to the rapid growth of technology. Hospitals all over the US are already feeling the benefits of adapting to this new change.
Get Your Local Hospital ER Wait Times Before getting There!
One of the newest breakthroughs in technology has hit the many hospitals in the South Florida area. A new texting platform dubbed ER texting was developed to make it easier for those experiencing a moderate to mild emergency to reach a local hospital. The emergency texting platform allows you to text your zipcode to 4ER411 and get participating local hospital ER wait times directly to your phone. Both hospitals and patients can benefit from this platform.
Hospitals will be able to:
-Drive traffic to their buildings
-Promote their practice
Patients can benefit by getting:
-Emergency medical assistance
-Immediate response of ER wait times, which will get you to the hospital faster
News has already surfaced in the south Florida area on how this platform has affected local hospitals.


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