How to Increase ER Traffic in Your Hospital
Many hospitals around the country are struggling with the same issues: It’s fiercely competitive, we know people want better service, we know it feeds the rest of the hospital. But what can you do?
Here’s one suggestion: implement live ER wait times available to potential patients via text message. That’s right. The system is fairly new, but is gaining in strength and popularity due to its low cost and incredible returns. Some hospitals have seen increases of over 25% in their ER traffic.
HCA was the first to try it in South Florida in 2009 and the results were startling. So startling, in fact, that they went from trying it out in 6 hospitals to implementing it in over 200 hospitals in just a few months.
But now the best part is competition: ERTexting is offering a low-cost live ER wait time platform to hospitals nationwide. And the pricing is tiered to the size of the hospital’s market as well as multiple hospital groups. They even have marketing co-op programs for hospital groups that qualify.
The system, known as “4ER411” is available anywhere in the United States and boasts an ease of use for the patient end-user. The patient simply texts their zip code to “4ER411” on their cell phone and they instantly receive the ER wait times for participating hospitals in the area. Simple. Effective. And a lot less
expensive than advertising ER services on traditional media.
Find out more online at ERTexting.com
Hospitals Want to Compete With HCA Hospitals’ ER Texting…But How?
For many hospitals these days, it’s all too familiar scenario, you have an HCA
or several HCA hospitals in your marketplace and they have their “23000”
ER wait times patient text system in place. And it works great for their ER,
generating tons of ER traffic. How does your ER compete with that?
Well, now it’s easy. Enter “4ER411”, the latest in texting platforms,
brought to you by ERTexting Inc., the same Miami company whose
executives developed the “23000” system for HCA. Except this is
the better mousetrap. While the “23000” system works fine, it is a
shared text code, so it requires the extra step of sending “ER” to the
number first, waiting for a prompt and then entering the patient’s
zip code. “4ER411” works on a simplified platform, where the patient
simply texts their zip code to “4ER411” and they receive the live wait
times for participating hospitals in that zip code. No extra steps during
an actual emergency, so the positive patient experience begins even before
they get to your door.
So yes, now you can not only compete with the HCA hospitals in your area,
but beat them at their own ER text game, with ERTexting.
Just go to their site and find out all about it.
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